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DIGITAL SIGNAGE

 

AVIXA helps drive the market for audiovisual solutions and is the community for creative professionals who use technology to create integrated experiences.

Digital Signage: Awe-Inspiring Technology, Multi-Billion Dollar Industry


The perfect intersection of AV, IT and content, digital signage is a powerful tool that informs, educates, entertains and communicates, across many markets. With a forecast of $35 billion in 2022, increasing to $44.7 billion in 2026 –it's now one of of the largest solution areas in the pro AV Industry.* To keep AV professionals informed on the latest trends and best practices in digital signage, AVIXA has renewed its partnership with the Digital Signage Federation. Together, the organizations will present a rich program of in-person and online events in 2022. 
*AVIXA’s Industry Outlook and Trends Analysis (IOT



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  • In 2022, AVIXA and the Digital Signage Federation will collaborate to present monthly D=SIGN webinars covering topics like scoping and pricing digital signage projects, designing spaces with LED, and much more. 

  • AVIXA and the DSF will also bring the D=SIGN digital signage conference to InfoComm 2022 in June to examine the solutions, innovations, and big ideas around digital signage.


Also at InfoComm 2022, the trade show floor will feature a Digital Signage Pavilion where attendees can discover the latest digital signage solutions, including content creation software, direct-view LED displays, touchscreens and interactive displays, and much more.
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AVIXA'S MARKET INTELLIGENCE

AVIXA’s market intelligence provides valuable global data and analysis about the digital signage market and pro AV industry in its annual Industry Outlook and Trends Analysis (IOTA). The 2022 report will be released in late Spring.

 

 

 

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AVIXA STANDARDS

Approved by the American National Standards Institute, AVIXA Standards have been created to help AV systems - including digital signage projects - perform at their highest level. Explore them here.

 

 

 


AVIXA XCHANGE

Launching in the first half of 2022, is the AVIXA Exchange, a digital community built for pro AV, where peers, thought leaders, and trend setters can find partners, get inspired, and showcase their work. 

 

 

 


EXPLORE DIGITAL SIGNAGE VIDEOS






Digital Signage

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Article

Digital Signage and Generative Artificial Intelligence

By AVIXA

Let's spend some time understanding the world of generative AI, their value for digital signage, and how you can use them in an intuiface.

Article

D=SIGN Power Hour Webinars: A Look Back at 2022

By Joey Davis

As we look ahead to future installments, here's a look back at the D=SIGN Power Hours for 2022.

Article

D=SIGN Power Hour: Using Voice to Guide a Digital Signage Experience

By Marcella Walsh

Voice technology can be an effective tool in enhancing a digital signage experience by adding ease and reducing friction.

Article

The Power of Personalization - Why AI is the Future of Digital Signage

Artificial Intelligence can enable optimized digital experiences and helps us to understand physical spaces in a way that is comparable to the online world.

Article

Creating Immersive Experiences that Transcend the Physical

By Marcella Walsh

Immersive experiences combine technology, storytelling, and space to communicate messages, educate, or entertain.

Article

D=SIGN Power Hour: Is your Digital Ecosystem Ready for Gen Z?

By Laura Davis-Taylor, Beth Warren

What are the Gen Z’s values and how can digital signage reach them with content that speaks to them?

Video

Re-envisioning a Modern Retail Experience with Cottet Óptica | How'd They Do That?

Cottet Óptica is an eyeglasses/optometry shop with deep historical roots in the Catalonian region of Spain. As the clientele evolved over time, Cottet had to create a tech-forward approach to the retail experience, balancing tradition with technology. With the help of Instronic, they were able to bring their eye-catching ideas to life at their flagship store.

Article

The Symbiosis of AV and IT at Work: Digital Signage

By Iulia Popescu

Digital signage is quite possibly the best example of the “symbiotic” relationship between AV and IT.

Article

Forecasting the Future at InfoComm’s Technology Innovation Stage

By Annette Sandler

Each year tens of thousands of tech professionals attend InfoComm because they are looking for industry insight on trends that actively drive innovation and set you apart from competitors.

Article

Digital Signage at Infocomm 22: D=SIGN Conference

By Laura Davis-Taylor

InfoComm is upon us and the Digital Signage Federation, AVIXA and our dear friends at Rave Agency are thrilled to once again present the industry with our annual D=SIGN Conference.

Article

Digital Kiosks: Satisfaction at the Touch of a Button... or Two

By Joey Davis

Dynamic digital signage is transforming how industries engage consumers. Some industries, however, are deploying them in a more personalized way: the interactive kiosk.

Article

Digital Signage: Social Media as Currency

By Lauren Moore

During our recent D=SIGN Power Hour webinar, our panel discussed the idea of social as currency and transforming social media to social selling

Article

Hands Off: Emerging Trends in Touchless Technology

By Iulia Popescu

In the future, touchless technology will improve the user experience by enhancing sensors, processing systems, and other aspects.

Article

Webinar: Price vs Cost Considerations For Your Next Digital Signage Project

By Lauren Moore

During our recent D=SIGN Power Hour webinar, our panel discussed cost vs. price considerations when thinking about your next digital signage project.

Article

InfoComm is Back for 2022! Registration is Officially Open!

The AVIXA-produced InfoComm 2022 is scheduled for June 4-10, 2022, at the Las Vegas Convention Center. Registration is officially open.

Case Study

First Americans Museum of Oklahoma Takes Guests on an Immersive Storytelling Experience with Massive dvLED Video Wall System

Initial discussions started in 2018 surrounding the construction of a giant, suspended, and curved dvLED video wall designed to wrap around the center of the museum. The objective was to create a gathering space for live music and performances that mimicked the center of a tribal village and allowed for “The Exchange of Ideas.”

Article

Selecting an AV Integrator: Three Points to Consider

By Joey Davis

The market place for AV integration companies has expanded almost as quickly as technology has advanced. There is a wide array of factors to consider when choosing an AV integration provider.

Video
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Inside Look: The Key Components and Services of a Successful Digital Signage System l AVIXA Webinars

Digital Signage is no longer a nice to have experience; now it’s operationally mandatory. Resellers & installers can hear about design considerations & pitfalls to avoid, while navigating the large Digital Signage ecosystem, filtering to make an educated decision–what features are really needed, how to choose the right displays, infrastructure, CMS HW, SW & media players. Services don’t end with the installation but are ongoing.

Article

Dynamic Interactivity Powers Digital Signage in Retail Spaces

By Joey Davis

Static signage is quickly disappearing in many retail spaces to make room for digital displays. Here's why.