AVIXA™ is making a raft of exciting team changes to reflect the association’s growth in Europe. With new roles being created and a new team structure, AVIXA’s activities in the region have increased to provide an enhanced offering to its growing European membership base. With new recruits in Munich and promotions for the UK team, there is lots going on in the various AVIXA offices

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NEC Showcase


May is set to be an extremely busy month for the UK team. The NEC Showcase is coming up 16–17 May, Victoria House, London, providing plenty of opportunities to network with your AV peers. AVIXA is hosting a trio of events, including:

AVIXA Women’s Council Meeting — a working lunch on May 16, 12:00–14:00, The Library at The Bloomsbury Hotel. RSVP to scarless@avixa.org.

AVIXA-hosted drinks — all are welcome to join the team for drinks and pizza on 17 May, 16:30–19:30, the Fields Bar and Kitchen, Lincoln Inn’s Fields. RSVP to bbarnard@avixa.org.

Effectively Managing AV Spaces & Staff — a popular course for technology managers and integrators, this course will take place 15–17 May at 32 London Inn's Fields, just a short walk from the networking drinks. Register for your place.

Register for your place



As part of AVIXA’s global industry awareness initiative, the team recently hosted a conference session in London at RDSE, a key event for the European retail industry covering retail design, digital signage and business technology. The event took place at Olympia and was attended by a wide range of retailers, as well as suppliers looking for inspiration on how creative digital signage can bring returns to retailers.

AVIXA hosted a session on the first morning: The Impact of Digital Signage Experiences on Retail moderated by AVIXA’s Brad Grimes, Senior Director of Communications, with participants Neil Farr, Managing Director of Acquire Digital, and Duncan Clapman, a retail technologist at Esprit Digital. A lively 45-minute session ensued and gratifyingly, there was a full house.

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An inspiring line-up has gotten even better with the latest speakers revealed for TIDE: the conference focused on Technology. Innovation. Design. Experience. Taking place on June 5, before InfoComm in Las Vegas, the program will deliver a non-technical perspective of how the design of audio, digital signage, video and lighting have been used in innovative ways. New speakers to the line-up include:

Danielle Lindsay-Chung, Senior Designer, Brand Experience at Uber, is an environmental graphic designer with 12 years of experience in wayfinding and signage design for retail, residential, hospitality and corporate environments.

Rebecca Destello, UX Researcher for Facebook, is an Affiliate Faculty Member of the Human Centered Design & Engineering (HCDE) program at the University of Washington. After earning her own Master’s Degree at HCDE, she now teaches graduate students in user-centered design, usability testing, and web design.

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Music Insider Rimini


AVIXA was pleased to take part in MIR, Italy, earlier this month. The expo featured live shows, professional demonstrations and product tests, events and training, including an event dedicated to music and shows, providing visitors with the opportunity to test technology from the sector's leading companies live. In concert with the Italian Advisory Group, AVIXA’s Valeria Rapa presented a session and attended this informative event. To learn more about AVIXA's activities in Italy, contact Valeria Rapa, Program Coordinator, Italy.

Contact Valeria Rapa



Later in May, AVIXA is also participating in the International Hotel Technology Forum (IHTF). The event, taking place 15-17 May in Mallorca, Spain, aims to tackle the most pressing issues facing the industry with a line-up of interactive experiences, workshops, debates, roundtables, case studies and interviews.

AVIXA will host a session with leading figures in the hospitality sector, chaired by David Labuskes, CTS®, CAE, RCDD, Chief Executive Officer of AVIXA. The 30-minute session — titled Audiovisual Experiences in Hotel Design — will demonstrate how immersive audiovisual and control technology can elevate a brand and deliver real value to customers and the business. The session will take place 2 May, 13:45 CEST at Meliá Palma Bay & Palau de Congressos in Palma, Mallorca.

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Contact Us

Chris Lavelle

Senior Director of Development, Europe
Regional Office, UK and Ireland

Email Chris
+44 (0) 1442 345100

Rafael Melson
Rafael Melson

Account Manager, DACH Region

Email Rafael
Mobile: +49 (0) 152 090 82511
Office: +49 (0) 89 215 436842

Valeria Rapa
Valeria Rapa

Program Coordinator, Italy

Email Valeria
+39 011 0446870

Jonathan Seller
Jonathan Seller

Senior Director of Development, Asia-Pacific Region
Regional Office, Oceania, Middle East & Africa

Email Jonathan
+61 (0) 2 4403 0305

Gaurab Majumdar

Regional Director, India and Middle East

Email Gaurab
+91 99 8636 6145

Juan José Vila

CSO Equipson S.A.
Volunteer AVIXA Ambassador, Spain

Email Juan

Claude Kruger

Directeur Général, LINDY France
Volunteer AVIXA Ambassador, France

Email Claude

John van Hoop
John van Hoop

Account Manager, Benelux & Nordics

Email John
+31 (0)6 8266 9003

Sarah Carless
Sarah Carless

Program Coordinator, UK & Ireland

Email Sarah
+44 (0) 1442 345100

Ben Barnard
Ben Barnard

Regional Manager, UK & Ireland

Email Ben
+44 (0) 1442 345100

Yoav Slimobich
Yoav Slimobich

Account Manager, Iberia

Email Yoav
+34 679 036906


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