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Use AV Technology to Create Customer Engagement, Delight, and Brand Loyalty

With ecommerce transforming the retail landscape, retailers need exceptional in-store experiences to draw customers into brick and mortar locations. Immersive, social, entertaining, and personalized digital technology installations act as a customer magnet, delighting and entertaining shoppers with experiences they cannot get at home. The strategic use of AV technology can be a differentiator for a savvy retailer. 

Get an unbiased source of information and direct connection to the industry with AVIXA (The Audiovisual and Integrated Experience Association) the global trade association for the audiovisual industry. AVIXA serves as a hub for professional collaboration and community, and is the leading resource for AV standards, certification, training, market intelligence, and thought leadership. We invite retail industry professionals to learn more about pro AV and connect with our community. Explore our collection resources curated for retail professionals below.


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According to AVIXA’s 2020 Industry Outlook and Trends Analysis (IOTA) the hospitality market spent $8.7 billion on pro AV products and services in 2020 and the market is growing at a CAGR of 5.9%. Explore our market intelligence to understand how and where your peers are investing to stay competitive in years to come.

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Featured News

Video
Businesses have been using RFID (radio-frequency identification) for in-store cycle counting for years but with technologies continuing to improve, its being utilized in more innovative ways.

Video
Having a contactless shopping experience has been a key retail strategy, especially for in-store purchases. Digital kiosks in stores not only help limit contact with other people but also helps keep track of various data for their businesses.

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With retail stores getting hit hard by the effects of pandemic this past year, we are starting to see businesses beginning to utilize cameras to help solve existing and new challenges.

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In the Media

Article
As moderators of the live roundtable titled Designing Stores That Delight Shoppers With Technology, Joé Lloyd of AVIXA and Beth Warren of CRI had the chance to dive in with an engaged group of retail executives from across the globe, to discuss some of the innovative technologies and strategies that are keeping customers coming inside.

Article
stores remain in phoenix mode, poised to evolve and adapt as they emerge from the ashes stronger than before. And perhaps even more now than in the future, technology will play a crucial role in this adaptation.

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Content that is user-driven and interactive helps meet the challenge of keeping retailers’ digital signage fresh.

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