Use AV Technology to Create Customer Engagement, Delight, and Brand Loyalty
With ecommerce transforming the retail landscape, retailers need exceptional in-store experiences to draw customers into brick and mortar locations. Immersive, social, entertaining, and personalized digital technology installations act as a customer magnet, delighting and entertaining shoppers with experiences they cannot get at home. The strategic use of AV technology can be a differentiator for a savvy retailer.
Get an unbiased source of information and direct connection to the industry with AVIXA (The Audiovisual and Integrated Experience Association) the global trade association for the audiovisual industry. AVIXA serves as a hub for professional collaboration and community, and is the leading resource for AV standards, certification, training, market intelligence, and thought leadership. We invite retail industry professionals to learn more about pro AV and connect with our community. Explore our collection resources curated for retail professionals below.
According to AVIXA’s 2020 Industry Outlook and Trends Analysis (IOTA) the hospitality market spent $8.7 billion on pro AV products and services in 2020 and the market is growing at a CAGR of 5.9%. Explore our market intelligence to understand how and where your peers are investing to stay competitive in years to come.
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Yes, omni-channel is still a thing and digital signage has elevated it.
En esta sesión organizada por ZOOM Festival y AVIXA vamos a debatir sobre los nuevos modelos de consumo de contenidos audiovisuales en plataformas digitales. Además contraremos con un conocido presentador que ha dado el salto a las redes y se ha reinventado creado un formado que diariamente tiene miles de seguidores. Por último hablaremos del Digital Signage y cómo lograr seducir a través de contenidos digitales a diferentes verticales, como por ejemplo el Retail.
Los clientes buscan experiencias de compra personalizadas que se complementen con vivencias que les apasionen, sorprendan y que estén alineadas con sus valores. En esta apasionante sesión vas a conocer a algunas de las empresas más importantes de nuestra Industria AV. Además, descubrirás las ventajas y el funcionamiento de las plataformas de Digital Signage.
Cottet Óptica is an eyeglasses/optometry shop with deep historical roots in the Catalonian region of Spain. As the clientele evolved over time, Cottet had to create a tech-forward approach to the retail experience, balancing tradition with technology. With the help of Instronic, they were able to bring their eye-catching ideas to life at their flagship store.
By Joey Davis
Static signage is quickly disappearing in many retail spaces to make room for digital displays. Here's why.
Having a contactless shopping experience has been a key retail strategy, especially for in-store purchases. Digital kiosks in stores not only help limit contact with other people but also helps keep track of various data for their businesses.
With retail stores getting hit hard by the effects of pandemic this past year, we are starting to see businesses beginning to utilize cameras to help solve existing and new challenges.
The Audiovisual Experience Awards celebrates and showcases the innovative integration of content, space, and technology to create or enhance an experience. Here's a look back at the winners of the inaugural 2020 AVX Awards. Read more about more at the
By Lauren Moore
Retailers hit by COVID-19 have accelerated their digital transformations by enhancing operations both online and at their brick-and mortar stores. Here are the emerging technologies that made it happen.
By David Haynes
Vendors and attendees can debate the merits of a focused trade show for the digital signage industry, and even the squishy merits of the term digital signage, but one thing that the pandemic has made very evident is a need and desire for the collective industry to get together.
Recently, the massive $1.9 Trillion Stimulus Bill was passed in the United States to help jump start the economy. As AV looks to recover through 2021, what does the stimulus bill mean for the industry and its verticals? Peter Hansen, AVIXA's Economic Analyst, breaks it down. Join the insights community and be a part of the conversation: https://www.avixa.org/market-intelligence/insights-community
One of the areas that global companies are starting to show greater interest is the digitization of physical spaces. It is part of their business strategies and demand solutions that go beyond conventional digital signage. This is very clear in retail, hospitality, or banking sectors, so they look for suppliers that help them generate a brand experience to attract, interact, surprise, inform, and connect with their consumers. Read more about how companies are using technology to go beyond digital signage: https://www.avixa.org/av-topics/articles/embracing-the-digitization-of-physical-spaces
In questo webinar sarà presentata una panoramica delle principali piattaforme open source orientate alla costruzione di sistemi multimediali per musei e punti vendita fornendo informazioni utili su come affrontare una progettazione includendo soluzioni hardware/software libere da licenza. Webinar a cura di Michele Fucci, Co-Founder, Multimedia Architect e AV System Engineer, WhatWeAre.it
La pandemia ha accelerato il processo di digitalizzazione in diversi ambiti. In questo webinar vedremo come sta cambiando lo studio della medicina con l’introduzione di nuove tecnologie, che modificheranno in breve tempo il nostro modo di apprendere. Webinar a cura di Luca Sancricca, Chief Innovation and Education Officer di WinchNext srl
In questo contesto di rapida evoluzione di mercato, le tecnologie AVC svolgono un ruolo determinante in continua crescita per la naturale integrazione con altri impianti e sistemi presenti all’interno degli edifici. Webinar a cura di Roberto Vogliolo, President & Co-Founder, Redrim
Gli sviluppi tecnologici sempre più dirompenti nei settori convergenti di AV, ICT e Big Data avranno un impatto decisivo nel cambiamento e nell’innovazione della società, generando nuovi modelli di servizi alla persona e al cittadino. Webinar a cura di Roberto Vogliolo, Co-founder & President, UX-men sc
By David Haynes
Direct View LED video walls are increasingly THE walls in a variety of environments, from flagship retail to shopping mall concourses. They can look amazing, but they can also make people who have experience with LED very nervous - because LEDs and the general public don't always play well together.