
Storytelling in the Workplace: Elevating Employee Created Content
Experts shared strategies for creating employee-generated content that balances brand guidance with authentic storytelling and audience relevance.


Storytelling in the Workplace: Elevating Employee Created Content
Experts shared strategies for creating employee-generated content that balances brand guidance with authentic storytelling and audience relevance.

In the Trust Business: Mariana Atencio on Why "Real" Matters in AV
Ahead of her AVIXA Women’s Breakfast keynote at InfoComm 2026, Mariana Atencio explores why authenticity, empathy, and human connection are essential to the spaces AV professionals help create in an increasingly unreal world.

Microsoft’s Ilya Bukshteyn on the Era of the Agentic Co-Worker
Artificial intelligence is transforming workplace collaboration, from meeting equity to AI-powered workflows. Microsoft’s Ilya Bukshteyn shares what it means for AV, hybrid work, and InfoComm 2026.

Cisco’s Espen Løberg on Fixing Hybrid Work with Connected Intelligence
Ahead of his InfoComm 2026 keynote, Espen Løberg outlines how Connected Intelligence is unifying AV, IT, and AI to create seamless workplace experiences in the hybrid era.

AV on the Menu: Your Guide to Eating (Well) at InfoComm
A practical guide to navigating coffee, food trucks, and exhibit hall eats at InfoComm 2026 so you can stay fueled without missing a moment.

What to Expect from Each Stage at InfoComm 2026
Explore how InfoComm 2026’s Vision, Spotlight, and Xchange LIVE stages each offer unique value—from strategic AV insights to immersive experiences and community-driven conversations.

InfoComm 2026: Inside the New Activation Hubs
InfoComm 2026 in Las Vegas brings AV to life with Smart Workplace, Retail Experience, and The Pitch—showcasing real-world tech for work, retail, and live production.

InfoComm 2026: What Retailers Really Want
Retailers are redefining stores as tech-enabled, experience-driven hubs that blend AI, content, and human connection.

The Occupancy Gap Nobody in the Building Can Actually Explain
European AV integrators already hold the room-level data that answers it — booking rates, presence logs, headcount, format mismatch. The question is whether you sell the analysis before the IWMS platforms do.

InfoComm 2026: Takeaways from Mariana Atencio's Women's Breakfast Keynote
At InfoComm 2026, Mariana Atencio reframed Pro AV as a “trust business,” sharing actionable strategies for building self, team, and organizational trust in a rapidly evolving industry.

InfoComm 2026: Maximizing Audience Engagement in Live Streamed Events
Experts at InfoComm 2026 share practical strategies to boost engagement in live-streamed events through production, tools, and authentic presentation.

Europe's Cyber Skills Gap Is 424,000 People Wide. AV Is Inside It.
The EU's workforce shortage has reached the systems on your project list. Here is what it costs you and what to do before your next tender.
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