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AV Technology in Venues Attracts and Engages Fans

Venues face competition from fans’ own homes. Outfitting the spaces with video walls, ribbons, advanced audio systems, virtual reality games, and more to creates a shared unique experience that cannot be found at home.

Get an unbiased source of information and direct connection to the industry with AVIXA (The Audiovisual and Integrated Experience Association) the global trade association for the audiovisual industry. AVIXA serves as a hub for professional collaboration and community, and is the leading resource for AV standardscertificationtrainingmarket intelligence, and thought leadership. We invite you to learn more about pro AV and connect with our community. Explore our collection resources curated for venues below.


 


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Video

More than a Museum: Inside FC Barcelona's Legendary History

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When it comes to FC Barcelona, "mes que un club", or "more than a club" transcends a tagline... it is a way of life. To highlight the rich history of the club, MediaPro Exhibitions was tasked with developing an immersive experience that not only showcases the team, but also encapsulates what it is like to be a part of the action.

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Super Bowl LVIII: How AV is Evolving the Game

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Every year, the Super Bowl brings a sports and entertainment spectacle like no other. But where does audiovisual technology come into play? Joining Leon from the inaugural episode of AV Reacts is Rebecca Sullins, Frank Padikkala, and Narin Nara to break down all things AV from the 58th Super Bowl.

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A Uniquely Vegas Ex(sphere)ience

33:00

In this episode of AV Reacts, the AV pros take a look at the Las Vegas phenomenon known as the Sphere. Leon Prather is joined by UCLA's Joe Way, Genevieve Cleary of Sound Connective, and AVIXA's Gibran Nassif.

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Fans Flock to M&T Bank Stadium for an Unforgettable Gameday Experience

5:29

The NFL on television is one of the hottest media properties in the world. But how do teams like the Baltimore Ravens use AV technology to ensure that fans want to attend games in person? Check it out as we tour M&T Bank Stadium to see how the Ravens leverage AV technology to create a memorable experience for fans.

Video

5 Things You Should Know About Sphere

1:25

The new MSG Sphere in Las Vegas promises to be a revolutionary, immersive experience for the entertainment industry. Here are five things you should know about the AV inside this incredible new venue.

Video

Casa Batlló Leverages AI to Enhance Gaudi's Work

4:23

In 1904, Antoni Gaudí designed the façade of Casa Batlló, one of Barcelona's iconic landmarks. Many years later, the building stands tall as a canvas for contemporary artists like Refik Anadol. Using tools like artificial intelligence and augmented reality, learn how the team at Casa Batlló aims to enhance Gaudí's work, not detract from it.

Video

The AV Behind Bryant Park's Winter Wonderland

5:02

"It’s the most wonderful time of the year” is what many in New York think when the Bank of America Winter Village at Bryant Park comes to life. Many look forward to enjoying the many shops, ice skating, and good vibes, but what goes into making this experience a good one? AV, of course… weather-resistant and eye-catching AV. Watch how on this episode of How'd They Do That!

Video

Arcadia Earth Creates a New Kind of Change

5:24

How do we begin to solve a huge problem like Climate Change? After a successful career in fashion, Valentino Vettori left the industry to create Arcadia Earth. Where he hopes to inspire others by showing the effects of climate change through experiential exhibits. Dave Hodge and Chris Mayes-Wright give you behind the scenes access to reveal how the audio system gives museum-goers a fully immersive experience.

Video

Transporting Audiences to Different Realms with Illuminarium

5:23

"Illuminarium is a place that can take you any place." Go behind the scenes at Illuminarium with creators Alan Greenburg and Brian Allen to see how this one-of-a-kind venue was created. From projection to audio to haptics and even a scent system, Illuminarium is a technological marvel you have to see to believe.

Video

ISE22 - El futuro de los eventos para adaptarnos a los nuevos tiempos - AV Experience Zone

1:22:26

Descubre a través de las nuevas Soluciones AV cómo adaptar cualquier evento, reunión o acto corporativo a los nuevos tiempos. Los eventos híbridos están a la orden del día, combina el mundo físico con el mundo virtual de manera eficiente. Platós virtuales, realidad aumentada, herramientas de interacción y mucho más.

Video

ISE22 - La transformación de la industria deportiva gracias a las nuevas tecnologías audiovisuales - AV Experience Zone

1:23:46

La transformación de la industria deportiva gracias a las nuevas tecnologías audiovisuales El avance de las tecnologías audiovisuales es imparable y su futuro prometedor. ¿cómo están afectando las mismas en el mundo del Deporte? En esta mesa redonda organizada por el Cluster del Deporte INDESCAT, y AVIXA, analizaremos la influencia de las tecnologías audiovisuales en la industria del deporte y en ámbitos como el fan engagement, la organización y retransmisión de eventos, el exergaming del fitness o en la creación de entornos phygital.

Video

Quince Imaging and Vegas Golden Knights Team Up to Release the Kraken

5:21

When the NHL's Vegas Golden Knights hosted the newly-introduced Seattle Kraken, the only option to welcome them to the league is the Vegas way – with bright lights and theatrics. Quince Imaging was tasked with creating a pregame show that would not only push the limits of AV technology, but also create an experience that will live on forever. RELEASE THE KRAKEN!

Video

What Could the Future of Live Events Look Like? | AV Trends

2:30

As we look to the future, what technologies could influence how we experience live events? Look no further than VR and holograms.

Video

AV Took Center Stage at the 2022 Olympics Opening Ceremonies

1:00

Elite athletes from around the world travelled to Beijing for the 2022 Winter Olympics to test their skills and compete for gold. As impressive as their skills was the innovative ways AV was implemented during the opening ceremony.

Video

Celebrating the New Year Around the World | AV Experiences

1:35

At the end of every year, many cities celebrate the end of one year, and the start of a new beginning. With the fireworks and parties setting the stage, AV plays a part in enhancing the celebratory spirit. Take a look at how AV enhanced a few of the celebrations around the world. Read more about AV experiences at

Video

Merging Art and AV with Van Gogh | AV Experiences

1:15

Have you ever visited an art museum and wondered what it would be like if the pieces came to life? The Van Gogh Immersive Experience hopes to achieve that using the magic of AV technology. AVIXA recently visited the tour's stop in Washington, DC to learn more about the AV phenomenon on tour.

Video

A Look Back at the 2020 AVX Award Winners

3:43

The Audiovisual Experience Awards celebrates and showcases the innovative integration of content, space, and technology to create or enhance an experience. Here's a look back at the winners of the inaugural 2020 AVX Awards. Read more about more at the

Video

Lighting up the Olympic Skies with Drones | AV Experiences

1:00

On July 23, 2021, the world tuned in to watch the opening ceremony of the 32nd Olympiad in Tokyo, Japan. Viewers were treated to a spectacular light show, featuring 1800+ drones flying in a synchronized routine. As the world unite in the name of sport, AV played a part in making the celebrations a unique experience to remember. Read more about how AV can enhance

Video

Emerging Technologies In Sports Venues|AV Trends

1:26

From people to processes to systems, sports venues have rewritten their organizational readiness plans to ensure health and safety without sacrificing the experience. Read more about

Article

Emerging Technologies to Prioritize While Reopening Your Venue to Fans

Fans and employees have safely returned to live events across the sports and entertainment industry. And a lot has changed after a year of inactivity in the venue marketplace. From people to processes to systems, teams have rewritten their organizational readiness plans to ensure health and safety without sacrificing the experience.

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How AI Can Enhance the Content Creation Process | AV Reacts

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To many, AI brings a feeling of uneasiness when it comes to it's abilities and how we do our work. However, as a content creator, it becomes another piece of the production arsenal. Leon sits down with AVIXA's own Paula Lamkins to discuss the power of AI as a tool for creation.

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¡AVIXA se enorgullece en presentar InfoComm América Latina!

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InfoComm América Latina llega a la Ciudad de México en octubre de 2025. Reuniendo a lo mejor del AV profesional de México y de todo el mundo.

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AVIXA is proud to present InfoComm América Latina!

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InfoComm América Latina is coming to Mexico City in October 2025. Bringing together the very best of pro AV from Mexico and around the world. For more information visit infocomm-americalatina.org.

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More than a Museum: Inside FC Barcelona's Legendary History

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When it comes to FC Barcelona, "mes que un club", or "more than a club" transcends a tagline... it is a way of life. To highlight the rich history of the club, MediaPro Exhibitions was tasked with developing an immersive experience that not only showcases the team, but also encapsulates what it is like to be a part of the action.

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